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S03E07: Understanding the role of a Head of Brand

What does a brand custodian do? In this episode, we unpack the most thankless job in the world of Creative, and put forth some ideas from our experience…

Nov 2 •

25:17

October 2023

S03E06: What really is the role of a Head of Content?

Are content heads prepared for the challenges posed by AI, ChatGPT, and shifting search engine policies? And when, if ever, does the job get easier?

Oct 18 •

23:59

S03E05: Clarity in Purpose is Clarity in Branding

With Siddharth Purohit, Co-Founder at www.aazol.in

Oct 5 •

35:57

September 2023

Content Marketing: Expectations vs. Reality

Ever wondered if social media is evolving faster than you can keep up? Is marketing changing, or are business owners overwhelmed by the pace of change…

Sep 20 •

and

Subha Chandrasekaran

25:08

Should I Start a Podcast?

Listen now | Thinking of Starting a Podcast? The allure of this shiny new toy has captivated everyone, but it's serious business.

Sep 8 •

28:24

August 2023

S03E02: Who Approved That Ad?

We've seen our fair share of ads that make us go 'wut?' In this episode, Manisha Kapoor, Secretary General of The Advertising Council Of India (ASCI…

Aug 23 •

33:23

A Very Very Mad World

Depending on your vantage point, social media is either a blessing or a curse; Plus thoughts on purpose, and the hard journey of discovering one.

Aug 20 •

S03E01 | What Did ChatGPT Do To Digital Marketing?

This isn't the first time marketing is most excited about a shiny new tool. And shiny, it is! Here's how we can and cannot use ChatGPT. Probably don't…

Aug 9 •

23:15

August New Beginnings, Connecting The Dots, And More Shenanigans

What connects Oppenheimer, philosophy, and our current approach to both AI and climate change?

Aug 4 •

July 2023

Season 3 of The Damn Good Marketing Podcast: Trailer

We took a reasonably long break so we could put the 'damn good' back in the podcast. Tune in!

Jul 31 •

0:53

June 2023

Why we sometimes break the rules (of writing)

In creative, rules are boundaries at best, and inconveniences at their worst. Here's an ode to all the writing/learning rules I've had a chance to…

Jun 30 •

When we really do (and don't) need brand strategy

Not all companies are created equal, and neither are their markets. As companies often find out at great cost, brand strategy, like everything else, is…

Jun 23 •

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